“International brands, B2B distributors, high-volume retail.”
Ecommerce Software Development — Magento 2, Headless Commerce & Custom Platforms
We have built ecommerce platforms for European bicycle brands, automotive accessories retailers, and B2B distributors with complex product catalogues. High-volume commerce with non-standard pricing rules, ERP integration, and the performance requirements that generic SaaS platforms cannot meet.
Projects you can verify
What makes ecommerce & retail software hard
Generic SaaS ecommerce works until it does not
Shopify handles straightforward DTC commerce well. The moment you need customer-specific pricing, complex product configuration, B2B workflows, or deep ERP integration — you are fighting the platform rather than building your business.
Performance degrades as catalogues grow
A Magento 2 site with 10,000 SKUs performs very differently from one with 500. Database query patterns that work fine at low catalogue sizes become catastrophic at scale. This is a solved problem — but only if the architecture is right from the start.
ERP integration is where ecommerce projects fail
The ecommerce platform and the ERP both think they are the system of record. Orders, inventory, customers, and pricing need to stay synchronized without either system becoming the bottleneck. Getting this integration right is where most ecommerce projects either succeed or become permanent maintenance problems.
How we solve ecommerce & retail problems
Magento 2 and Adobe Commerce development
Custom module development, theme builds, B2B configuration, extension integration, and performance optimization. We write proper Magento 2 code that survives upgrades.
Headless commerce architecture
Next.js or React frontend with Magento as the commerce backend — delivering a completely custom storefront experience without abandoning Magento's commerce capabilities.
B2B ecommerce and buyer portals
Company accounts, negotiated pricing, purchase order workflows, shared catalogues, approval chains, and the requisition list functionality that B2B buyers require.
ERP and NetSuite integration
Bi-directional order sync, real-time inventory, customer data management, and financial record integration — the layer that keeps your ecommerce platform and back-office aligned.
Magento performance optimization
Blackfire profiling, database query optimization, Varnish configuration, and Elasticsearch tuning. We diagnose what is actually slow and fix it — not guess and patch.
Shipping and fulfilment integration
Connect your ecommerce platform to carrier APIs, 3PL systems, and warehouse management software. Automated label generation, tracking updates, and returns processing.
Cube Bikes: Custom Magento 2 for a European brand in Canada
Custom Magento 2 platform for Cube Bikes' Canadian market entry. Complex product catalogue with frame size configuration, component compatibility rules, and Canadian-specific inventory and shipping. Required custom modules for the product configuration logic, integration with a European ERP system, and performance optimization for a catalogue that grows each model year.
The stack we use for ecommerce & retail
Questions about ecommerce & retail software
When does it make sense to move off Shopify onto Magento 2?
When one or more of these apply: your product catalogue has complex configuration rules that Shopify cannot express, you need B2B functionality (company accounts, negotiated pricing, PO workflows), you require deep ERP integration that Shopify's API cannot support, or you need the performance characteristics of a self-hosted platform at high SKU counts.
How do you approach Magento 2 performance optimization?
We start with Blackfire profiling to identify the actual bottlenecks — not assumptions. Common fixes: N+1 query patterns in custom code, Varnish not caching correctly, Elasticsearch misconfiguration, image CDN gaps, and JavaScript bundle bloat. We prioritize by impact and fix in order.
Can you build B2B ecommerce on Magento 2 without Adobe Commerce B2B?
Some B2B features can be built with custom modules on Magento Open Source. For the full feature set — shared catalogues, requisition lists, payment on account, company account hierarchy — Adobe Commerce B2B is the faster path. We can advise on the right approach for your specific requirements.
What does a Magento 1 to Magento 2 migration actually involve?
Four main areas: data migration (catalogue, customers, orders — we use Magento's migration tool plus custom scripts for complex data), theme rebuild (Magento 2 theming is completely different from M1), extension audit and replacement (most M1 extensions have no M2 equivalent and need to be replaced or rebuilt), and custom functionality rebuild. The migration itself is manageable; the custom code is where the timeline lives.
How do you handle inventory synchronization between Magento and an ERP?
We build a middleware layer — either custom or using an iPaaS like Celigo or MuleSoft — that handles the sync logic. Key decisions: which system is the inventory system of record, how to handle real-time vs batch sync, and how to manage conflicts when both systems update the same record. We have built this integration with NetSuite, SAP, and custom ERPs.
Do you provide ongoing Magento support after launch?
Yes. Magento requires ongoing attention: security patches, extension updates, performance monitoring, and feature development. We offer monthly retainers for merchants who need a reliable Magento engineering partner without hiring a full-time developer.