All case studies
PropTech · Mobile · Exit

Real estate intelligence platform — 100K users and acquired

Real estate agents and buyers lacked smart mobile tools with real MLS data. Existing apps were slow, generic, and not built for the Canadian market.

iOSAndroidMLS APIAnalyticsAgent tools
100K+
Users at acquisition
✓ Acquired
Outcome
2nd PropTech exit
Exit
2015–2019
The problem

Real estate agents and buyers lacked smart mobile tools with real MLS data. Existing apps were slow, generic, and not built for the Canadian market.

Our approach

Native iOS and Android with direct MLS integration, market analytics, and separate UX tracks for agents and buyers.

The outcome

100,000+ registered users. Second successful PropTech acquisition for Saigal Media.

Architecture & tech decisions

MLS data ingestion pipeline with real-time sync, caching layer for search performance, and a separate analytics engine for market trend data.

Lessons learned

Building separate agent and buyer experiences — rather than trying to serve both from one interface — was the right call and drove significantly higher agent retention.

Technologies used
iOS (Swift)Android (Java)Node.jsMLS/RETS APIPostgreSQLRedisAWSElasticsearch

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